The Jimi Hendrix Experience Clothing Collection stems from Rock & Roll Religion. Rock & Roll Religion is owned and manufactured by the same people that bring us the Fender Custom Shop Apparel and English Laundry Shirts. They teamed up with the Hendrix Estate and Jimi's sister to design many of the items after actual stage-wear worn by Jimi and other shirts that pay homage to the guitar genius that was Jimi Hendrix.